Generate new ideas in a fun and inspiring way

VisitorBox Ideation Cards is a card game that you print and play with your colleagues to come up with new ideas for digital experiences.

When to use?

Play the cards whenever you want to generate new ideas, either in early or later stages of designing digital experiences.

How does it work?

Print the cards and bring them to a meeting. You discuss context and goals, create a design brief, generate ideas, disrupt them and think of future steps. With Cardographer, you can capture and analyse the ideas.

Why use the cards?

Museums that use the cards generate innovative and thoughtful ideas and are able to demonstrate exactly how they determined an idea to be ‘good’ or ‘bad.’

Case Study

Helping cultural organisations generate ideas

See how cultural organisations used the cards to generate different ideas with our partner Culture24.

Learn more …

Playing the cards is so much better than brainstorming usually is. There’s no awkwardness, and you always feel like you’re moving forwards.
Volunteer, Theatre Royal & Concert Hall, Nottingham

It’s been a great way to come up with ideas, but what I think is best is that I could show a colleague or a funder that it is a properly thought-out idea. I’ve already challenged it with the things that could go wrong.
Museum Learning Officer, Let’s Get Real programme

How to use?

Gather a team of staff, volunteers or partners, ideally with a mixture of backgrounds.
Get familiar with the VisitorBox Activity Rules.

Save and track your ideas

You can use your phone’s camera to take a picture of your cards and your design sketches. Based on this idea, we’ve developed a specially designed tool called Cardographer that will scan your cards, save your ideas, and track them over time.

Can the game be customised?

The cards are released for all to use, free of charge. They are designed to make sense for museums, galleries and other cultural venues of all types and sizes. However, the card content and rules are open source, meaning that you can:

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